Interview: Stefan Sielaff on Audi design

Stefan Sielaff joined German carmaker Audi in 1990 becoming head of design in 2006, and apart from a brief spell at Mercedes-Benz interior studio near Lake Como in Italy, he has largely worked within the Volkswagen Group. Here he discusses the marque’s involvement with architecture and urbanism through the Audi Urban Future Awards, and his thoughts on electric car design.

Read the full interview published in Wallpaper*.

Stefan Sielaff, head of design at Audi

Since the interview Sielaff has announced plans to join parent company VW to head the interior design team starting in February 2011.

Nargess Shahmanesh Banks 

Read more reports on the Audi Urban Future Awards including interviews with winner Jurgen Mayer from J Mayer H here and here, and BIG‘s founder Bjarke Ingels here. Also have a look the report on phase one of the awards published in Wallpaper*.


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