Refik Anadol’s artwork at Frieze Art is a dialogue on humans And machine

Posted on March 1, 2020 by Nargess

Media artist Refik Anadol is using data from the color of every Rolls-Royce motor car built in the last decade to create an LED canvas to explore the challenges and the possibilities we face in the digital age. Presented during Frieze Los Angeles, ‘Art of Perfection: Data Painting’ is the latest commission in the Rolls-Royce “Muse” program, the initiative designed to help advance the medium of the moving image, explore materials and support arts and ideas. Take a closer look at his textural work here, and watch the artist in conversation here .

Also see Émeric Lhuisset’s work for Paris Photo

Meet the virtual BMW Art Car by Chinese artist Cao Fei

Posted on June 4, 2017 by Nargess

BMW Art Car #18 by Chinese multimedia artist Cao Fei takes the iconic series into the 21st century by going digital – through both virtual and augmented reality, inviting the viewer to participate and transform the M6 GT3 racecar into a living sculpture before racing at Macau in November.

I go behind the scenes to meet the artist and see how her BMW Art Car reflects the next life of the automobile. Read the full story here.

BMW cultural manager Thomas Girst on arts sponsorship

Posted on January 15, 2017 by Nargess

Art and money have always had a mutually seductive rapport. Artists need the patronage of industry, industry benefits greatly from the positive kudos this union can bring. The truth is big art projects are costly and unless governments fully fund cultural activities, galleries and museums will need to engaged with corporate capital.

The outcome can be intriguing if the relationship is balanced, and crucially if the sponsor allows the artist and creative to do their thing, which can be tricky when you’re dealing with big corporations such as car companies.

I met with Thomas Girst, BMW’s cultural manager since 2004. He is charge of the marque numerous artistic ventures including Tate Modern Live, the Art Journey initiative with Art Basel and the classic Art Car project, which for 2017 explores two very different concepts – minimalism and virtual and augmented reality with two equally different artists, the celebrated Californian John Baldessari and Chinese digital artist Cao Fei.