How will in-car UX design evolve with AI, AR, and 5G?

Modern car design is complex. No longer is it a question of sculpting advanced surfaces and forming beautiful shapes. The focus now is increasingly on the customer journey – directly our every little move even before we pick up the keys. So it comes with little surprise that creative thinkers are playing a bigger role in user experience design, and helping to shape its future direction. To understand the process and future possibilities,... Read More

Insight: Paolo Pininfarina on the past and future of the famed Italian design studio

Pininfarina is responsible for some of the most enduring and exotic motor cars in design history. Founded by Battista ‘Pinin’ Farina in 1930, the carrozzeria has sketched products that have become icons for Ferrari, Fiat, and Alfa Romeo – to name a few. The studio works within the wider creative world too, designing jets, yachts, trains, buses, and other industrial products. It is also expanding its architecture practice with... Read More

Best car designs of 2018: Luxury, clean, autonomous

It has been an interesting year for the motor car as the auto world navigates the post-petrol age. Whereas sustainable driving used to mean compromising on style and performance – think the awkward-looking G-Wiz – it appears we need not lose much, if anything, from the golden age of the motor car. As it happens, electric cars are an awful lot of fun to drive and the new mechanics allow for a great deal of creative imagination. Here are my top... Read More

Pininfarina on material and colour trends in car design

Materials, and colour and trim will increasingly occupy a more central role in automotive design. We catch up with Fabio Filippini, chief creative officer at Pininfarina, who shares his thoughts on the growing trends in this area and explores how his team at the Italian design consultancy are navigating the future of the interior. How would you define the current major material, and colour and trim trends? The trend is in offering more variety and... Read More

Concorso d’Eleganza Villa d’Este in picture

You really can’t get much more glamorous than Concorso d’Eleganza Villa d’Este. The annual event that is held in May on the shores of Italy’s picturesque Lake Como serves as a beauty contest for the world’s most exotic, rare, desirable cars and motorcycles. Here the wealthy and enthusiasts in their thousands gather to celebrate automobile art, to bid for one at the auction that follows – and there are usually a few new concepts cars... Read More

Car design trends from Geneva

The Geneva Motor Show is one of the main yearly international exhibitions that tend to focus primarily on design studies and future trends. This year, sadly, the displays were generally of ‘real’ cars – automobiles that are made for today’s world but tend to lack the visionary insight to make them relevant to the bigger picture of mobility. This is a real shame as for the last few years we have been teased with a promise of a future urban... Read More