The new Rolls Royce Ghost is reflective of a visual language for a (hopefully) more subtle and discreet post-pandemic luxury landscape. Seen – and to be driven later this month – this is an accomplished product that wears its wealth lightly. And I’m sincerely hoping the design team will entice their wealthy and influential customers to invest in more sustainable fabrics inside and to use this as a vehicle for exploring materials beyond the traditional leather and wood.
The pandemic has given us the opportunity to rethink our world, help imagine an altogether better one, a more sustainable one … and this extends very much to how we view the design of more exclusive items. They can lead the way.
As Bannenberg & Rowell reveal the latest Estrade motor yacht – a vessel dedicated to the pleasure in sailing the seas – Dickie Bannenberg, one half of the celebrated London yacht studio, says post-hedonism will define post-pandemic yacht design. Read on
Under coronavirus lockdown, I’ve been involved in some really interesting discussions with designers. This was a particularly candid talk with Alex Innes, head of Rolls-Royce Motor Cars Coachbuild Design on the future of the luxury landscape. He is calling the post-pandemic era one of post-opulence – an age where timeless objects will gain more value and customers will form deeper relations with luxury brands Read the full interview in Forbes Lifestyle