This is how some brands are approaching circularity

The BMW i Vision Circular (theoretically) at the end of its life as a car Earlier this month I had a candid conversation with Daniela Bohlinger who leads sustainability design at BMW Group. There are huge challenges ahead especially for giant heritage brands like hers to develop a fully circular system. But (a big But) there is also an exciting story unfolding ahead of us. If we’re able to adapt to change under covid and so rapidly, why... Read More